| Medienart |  [E-Book] |
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| Signatur | eBook |
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| Titel | Luxury Fashion Retail Management / edited by Tsan-Ming Choi, Bin Shen |
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| Person | Choi, Tsan-Ming [Herausgeber/in]
Shen, Bin [Herausgeber/in] |
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| Veröffentlichung | Singapore : Springer, 2017 |
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| Umfang / Format | Online-Ressource (X, 200 p. 29 illus., 18 illus. in color, online resource) |
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| Sprache | Englisch (Sprache des Textes) |
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| Land | Singapur |
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| ISBN | 9789811029769
9789811029745 (Druck-Ausgabe) |
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| Nummer | 9789811029745 (ISBN der Sekundärausgabe)
1654597805 (K10Plus-Nummer) |
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| Weitere Ausgabe | Erscheint auch als Druck-Ausgabe: Luxury fashion retail management / Tsan-Ming Choi, Bin Shen, Editors. - Singapore, [2017], © 2017 |
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| Schriftenreihe | (Springer Series in Fashion Business)
(SpringerLink. Bücher)
(Springer eBook Collection. Business and Management) |
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| Schlagwörter | Business
Business and Management
Marketing
Sales management |
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| Schlagwortfolge | Kleidung ; Luxusgut ; Management
Kleidung ; Luxusgut ; Online-Marketing |
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| Systematik | |
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| Inhalt | Using various research methodologies, such as reviews, case studies, analytical modeling and empirical studies, this book investigates luxury fashion retail management and provides relevant insights, which are beneficial to both industrialists and academics. Readers gain an understanding of luxury fashion retailing, including proper operations and strategic management, which now are the most crucial items on the luxury fashion industry’s senior management agenda |
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| Inhalt | Introduction, Reviews, and Cases -- Analytical Modeling Research -- Empirical Research |
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| | https://doi.org/10.1007/978-981-10-2976-9 |
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